And innovation. No small feat. We gladly accepted the call to help Silicon Valley pioneer HP inspire innovative thinking and build a stronger brand—inside—and one that employees could fall in love with again. The Brand Innovation Lab brought fresh ideas and experiences to campuses worldwide, through a visionary speaker series, market trend newsletters, brand experience workshops and useful, thought-provoking content in all.

HP Brand Innovation Lab

Brand

Expertise

  • Content strategy
  • Concepting
  • Brand voice and experience development
  • Writing
  • Editing